Boost your brand and business online.
We support you in ensuring that you've got the fundamentals well covered and identifying areas of growth that could take your business to the next level.
E-commerce: customer journey and experience mapping
Website and apps audit to support a data-driven UX strategy. Focused on improving CVR while keeping the customer at the core.
Digital Strategy
Bringing the pieces together: Onsite, Media and CRM plan coordination for resource efficiency and optimal results.
Business Process Optimisation
BAU workflows assessment, and recommendations on more efficient delivery processes.
Measurement & KPIs
Translating the strategy into clear, focused and measurable results, and designing meaningful KPIs that evidence our performance.
Promotional strategy
Result-oriented commercial plan to boost sales and customer acquisition. Mindful of budget efficiency and protective of margins and brand value.
Content strategy
Campaign design and planning to engage with your customers through the themes and at the times that are most relevant to them - and most effective to your business.
Trade calendar: seasonality flow and promotional calendar
Build up a comprehensive trade calendar, aligning content campaigns with promotional activity and launches to optimise marketing investment.
Sales forecast support
By understanding your business supply constraints, market trends and seasonality, we help tailor your sales estimations accurately.
Business planning and target set-up
From sales to key marketing & e-commerce metrics, we provide guidance and support with setting up the expectations on the campaign, the season or the year. An integrated approach to planning, so that all metrics and forecast lines make sense.
Audit on marketing and sales targets feasibility, analysing readiness to achieve them and identifying risks.
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